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Autotrade Solutions Ltd, trading as Wirral Vans, is committed to protecting and respecting your privacy.

This policy, along with our Terms of Use and any other referenced documents, outlines how we collect, use, and store any personal data you provide or we collect from you. Please read through this policy carefully to understand our approach to handling your personal data.

For the purpose of the Data Protection Act 2018 (the "Act"), the data controller is Autotrade Solutions Ltd, trading as Wirral Vans, located at 5 Bassendale Road, Bromborough, CH62 3QL.

Information We Collect

We may collect and process the following information about you:

Information You Provide

This includes details provided by filling in forms on our website, https://www.wirralvans.co.uk (our "site"), or by contacting us by phone, email, or other methods. Information you share may include your name, address, email address, phone number, financial information, employment details, and any other personal details relevant to your inquiries, reservations, or service requests.

Information We Collect Automatically

When you visit our site, we collect data automatically, such as:

• Technical data: IP address, login details, browser type and version, time zone, browser plug-in types and versions, operating system, and platform.

• Usage data: Details of your visits to our site, including URLs, clickstream, pages viewed or searched, page response times, interaction data, and the number you dialed to reach our service line.

Information from Third Parties

We may receive information from other sources, such as partners, payment processors, analytics providers, and advertising networks. If we combine this information with data we already hold about you, we will use it as described in this policy.

Cookies

We use cookies to distinguish you from other visitors to our site. Cookies help us improve your browsing experience and enhance our website. For more information, see our Cookie Policy.

How We Use Your Information

Information You Provide

We use this information to:

• Fulfill our obligations under any agreements with you, including providing products and services you request.

• Provide details about related products or services you may be interested in.

• Contact you electronically (via email or SMS) if you have consented to receive marketing communications. You can withdraw your consent by contacting us at any time.

• Inform you of any changes to our services.

• Present site content in a way that works best for your device.

Information We Collect Automatically

We use this data to:

• Operate, improve, and secure our site, including troubleshooting, data analysis, and testing.

• Improve content presentation on your device.

• Enable interactive features of our site.

• Assess the effectiveness of advertising and deliver relevant ads to you.

• Make recommendations to you and other users based on your preferences.

Information from Third Parties

This data is combined with the information you provide or that we collect automatically and is used as outlined above.

Sharing Your Information

We may share your information with:

• Subsidiaries and affiliates of Autotrade Solutions Ltd.

• Selected third parties to fulfill our contracts, including:

  • Service providers (e.g., Barclays, PayPal, Oodle Finance, Stripe).

  • Advertising and analytics providers to improve our site.

  • Credit reference agencies for credit assessments.

  • Finance providers to facilitate finance options.

We may also share your data if:

• We sell or transfer assets or merge with another entity, in which case customer information is usually a transferable asset.

• We are required by law to disclose it or to enforce our Terms of Use or other agreements.

• It’s necessary to protect the rights, property, or safety of Wirral Vans, our customers, or others.

Data Storage and Security

All data you provide is stored on secure servers. Payments are encrypted using SSL technology. If we transfer data outside the European Economic Area (EEA), we ensure appropriate security measures are in place.

While we strive to protect your data, internet transmission is not completely secure. Any transmission is at your own risk. Once received, we use strict security measures to protect against unauthorized access.

Data Retention

We keep personal data for as long as necessary for the purposes it was collected. Typically:

• 7 years if you've purchased a vehicle or service or obtained finance through us.

• 6 months if you haven’t completed a purchase or requested finance.

If you consent to receive marketing communications, we retain your data until you withdraw your consent. We review our data regularly and delete any information we no longer need.

Your Rights

You have rights regarding your personal data, including the right to:

• Withdraw consent for marketing communications by contacting us.

• Request access to your data or request corrections if data is inaccurate.

• Request deletion of your data if it is no longer needed for its original purpose.

• Request data in a structured, machine-readable format if you provided it directly for a contract or consent-based processing.

To exercise these rights, please contact us at 5 Bassendale Road, Bromborough, CH62 3QL or email info@wirralvans.co.uk.

Access to Your Data

Under the Act, you can request access to data we hold about you. We may charge a reasonable fee for multiple requests or if the request is excessive. Contact us to learn more.

Changes to This Policy

We may update this privacy policy periodically. Any updates will be posted here, and significant changes may be communicated to you by email.

Contact Us

Questions, comments, or requests regarding this privacy policy are welcome. Please contact us at 5 Bassendale Road, Bromborough, CH62 3QL, or email info@wirralvans.co.uk.